How to make strong encryption easy to use

By | November 12th, 2008

Goal: Security done right Protecting the privacy of our users’ data is a top priority for us here at Backblaze and that means encryption. But providing a service that is extremely easy to use is also a key part of our vision and far too often encryption makes a product hard to use. This trade-off….

Backblaze online backup service launched

By | October 7th, 2008

Backblaze online backup launched publicly on Tuesday, September 16th, which US News called gutsy in today’s age of perpetual betas. I wanted to share a bit about what has transpired over the last few months that led us here. Backblaze launch visitors  After four months in a stealth beta, we expanded the Backblaze private….

10 reasons your backup will fail

By | July 1st, 2008

1 Your backup strategy is to burn CDs and DVDs. A diamond may be forever, but CDs and DVDs have a shelf-life. Even the Optical Storage Technology Association says an unrecorded disk will only last 5 to 10 years. And this assumes you’ve selected the right files and remember to do it, which brings me….

The Wisdom of Clouds

By | June 25th, 2008

CloudCamp gathered a crowd of developers, entrepreneurs, business people, and investors last night to have an un-conference focused on honing the future of computing clouds. Despite spending less than a month on the event, Reuven Cohen and his team attracted several hundred people and 22 sponsors including Sun, Microsoft, Dell, Amazon and a number of….

What’s your name again? Somethingblaze?

By | June 9th, 2008

No doubt about it, the name Backblaze is hard. I’ve had people come up to me at parties and say, “I love your Blackblaze site. Or was it Backbaze“. We noticed people coming to our site searching for “back blaze” or “blaze back”. Brian Wilson’s previous company was called Codeblaze, so when he started working….

Backblaze launches private beta

By | June 4th, 2008

Wow. This was not your typical Monday. The Backblaze online backup service has been in a very private beta since early February. Monday we made our beta a bit more public. We showed Backblaze to top 10 blogs TechCrunch and Ars Technica, and great tutorial site SimpleHelp and gave them about 1000 invites total to….

Old vs New How-it-Works Page

By | May 8th, 2008

Originally I wanted to do a graphic showing the life and times of a user going about his day, backing up his computer online, suffering from data loss and then using Backblaze to restore. I liked some of the information designs done by Megan Jaegerman for the New York Times and wanted to do something….

Trust continues to flow into online services

By | April 18th, 2008

A decade ago the idea of entering your credit card information into a webpage was reserved for only a few web sites as ecommerce was in its infancy. Purchasing a book from was acceptable, but saw no customers — even if they were a reputable offline store. Users were not ready to make….