Surviving Your First Year

By | September 21st, 2017

In my previous posts, I talked about coming up with an idea, determining the solution, and getting your first customers. But you’re building a company, not a product. Let’s talk about what the first year should look like.

Managing a Remote Workforce

By | May 25th, 2017

While Backblaze has customers all around the globe, the company itself is a pretty small enterprise with just over 50 employees. Many of those employees are actually remote. 75% of Backblaze employees work from the main Backblaze office (San Mateo), 15% are datacenter employees, and 10% working remotely full-time. Many companies that were the pioneers….

Building a Competitive Moat: Turning Challenges Into Advantages

By | May 18th, 2017

In my previous post on how Backblaze got started, I mentioned that “just because we knew the right solution, didn’t mean that it was possible.” I’ll dig into that here. The right solution was to offer unlimited backup for $5 per month. The price of storage at the time, however, would have likely forced us to price our unlimited backup service at 2x – 5x that.

We were faced with a difficult challenge – compromise a fundamental feature of our product by removing the unlimited storage element, increase our price point in order to cover our costs but likely limit our potential customer base, seek funding in order to run at a loss while we built market share with a hope/prayer we could make a profit in the future, or find another way (huge unknown that might not have a solution). Below I’ll dig into the options that were available, the paths we tried, and how this challenge completely transformed our company and ended up being our greatest technological advantage.

Steel To Tin: The First 10 Years of Backblaze

By | April 20th, 2017

Today Backblaze celebrates turning 10 years old. Tin is the traditional gift for a ten year wedding anniversary: a sign of strength and flexibility. Getting to this point took not only the steel to make the servers, but tin as well. How things have changed: 2007 2017 Team Five Founders in a Palo Alto apartment….

How Backblaze Got Started: The Problem, The Solution, and the Stuff In-Between

By | April 11th, 2017
How Backblaze Got Started

Backblaze will be celebrating its ten year anniversary this month. As I was reflecting on our path to get here, I thought some of the issues we encountered along the way are universal to most startups. With that in mind, I’ll write a series of blog posts focused on the entrepreneurial journey. This post is the first and focuses on the birth of Backblaze. I hope you stick around and enjoy the Backblaze story along the way.

Backblaze Begins: Celebrating A Very Special Anniversary

By | January 16th, 2017

2017 is a milestone year for us at Backblaze: This year is our tenth anniversary. Our official birthday – based on our papers of incorporation – places that date in April. But January 15th was another important date: It’s when the work on what would become Backblaze first started in earnest. Brian Wilson, our intrepid….