Introducing Furball — Rapid Content Delivery

Introducing Furball

When we introduced Catblaze back in 2016, people called us crazy. Back then we thought we were onto something after our CAT scans filtered through our 200 petabytes of data and saw that over 50% of the material was cat pictures. Well, we couldn’t have been more right. We’re now backing up well over 750 petabytes of data and our Catblaze service accounts for almost one-third of it. Similarly to how we keep iterating on Backblaze Cloud Backup, we knew we had to keep working on Catblaze as well.

Introducing the Furball

With that many cat photos being uploaded to us, we saw the need to introduce a rapid cat delivery system to our Catblaze offering, which can concatenate your new cat content with your existing cat content in the cloud! We took a look at our B2 Fireball and realized that we could create a similar system that was integrated with our Restore by Mail service to deliver your cat content currently backed up to Catblaze. Introducing: the Furball!

Furball carrier

How it Works

You’ve uploaded all of your cat content to Catblaze, and you feel great. But oh no! Disaster has struck when your frisky feline flipped Fresca all over your computer. Now you need some way to get all of those feline files back. Fret not! Just log in to Catblaze, navigate to the Furball page, enter your address, et voila — all of your cat content will be coughed up to the Furball and sent directly back to you!

One thing to keep in mind is that Backblaze typically has 11 nines of durability, Catblaze and the Furball program are down to only 9 lives of durability, but don’t let that worry you.

Furball Pricing

You might be thinking that the Furball is priceless, but we’re pleased to announce that it won’t actually cost a paw and a leg! We recently increased our Restore by Mail capabilities and Furball pricing is similar at just $189 per Furball for up to 8 terabytes of frisky feline fun!

*Please note that the Furball ships as soon as we can actually get the cat contents inside the box. This might sound easy but herding cats has proven tricky in the past. Also, please make sure you send us clean data —- otherwise it takes us a while to scrub it. As the old saying goes, “litterbox in, litterbox out.”

Disk droppings

Availability and Pricing

Catblaze is available now for just $6/month per computer for an unlimited amount of cat-related content. We’ll also let you upload other content as well, but we know it’s not as important. Just cough up $189 and the Furball is yours — sent overnight by PetEx! Building on the success of our Restore Return Refund program, you can return your Furball to us within 30 days and we’ll refund you the money!

You can try Catblaze for free by visiting: http://www.catblaze.com though you might find that it says Backblaze once installed. We regret this typo.

Furball catbox

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About Yev

Yev Pusin is the senior director of Marketing and sometimes Marketing chief of staff at Backblaze, which he joined in 2011. Yev has a degree in business and communications from the University of Iowa, where he developed an alliteration affinity. Yev enjoys writing in an amusing way about the "why" of things and how decisions are made, so that readers can learn and be entertained all at once. Follow Yev on: Twitter: @YevP | LinkedIn: Yev Pusin