51% of Americans Have Lost Digital Content

data loss survey

Deloitte published the results of its fifth “State of the Media Democracy,” which shares the results of a poll of about 2,000 American consumers. While there are a number of interesting results from the survey that demonstrate the increase in smartphones and continued viewing of TV and reading of magazines, here is a stat that might be shocking to those who back up their data:

51% of Americans have experienced a computer or hard drive failure that caused them to lose photos, movies, or other digital content.

That is over 100 million people that have lost data they have created! Considering the availability of easy and inexpensive unlimited backup solutions such as Backblaze, no one should ever lose data as a result of a hard drive failure.


About Gleb Budman

Gleb Budman is a co-founder and has served as our chief executive officer since 2007, guiding the business from its inception in a Palo Alto apartment to a company serving customers in more than 175 countries with over an exabyte of data under management. Gleb has served as a member of our board of directors since 2009 and as chairperson since January 2021. Prior to Backblaze, Gleb was the senior director of product management at SonicWall and the vice president of products at MailFrontier, which was acquired by SonicWall. Before that, he served in a senior position at Kendara, which was acquired by Excite@Home, and previously founded and successfully exited two other startup companies.