{"id":99582,"date":"2021-06-08T08:00:56","date_gmt":"2021-06-08T15:00:56","guid":{"rendered":"https:\/\/www.backblaze.com\/blog\/?p=99582"},"modified":"2025-12-11T14:29:23","modified_gmt":"2025-12-11T22:29:23","slug":"the-state-of-backups-whos-most-at-risk","status":"publish","type":"post","link":"https:\/\/www.backblaze.com\/blog\/the-state-of-backups-whos-most-at-risk\/","title":{"rendered":"The State of Backups: Who\u2019s Most at Risk"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-100193 size-full\" title=\"The State of Backups: Who\u2019s Most at Risk\" src=\"https:\/\/www.backblaze.com\/blog\/wp-content\/uploads\/2021\/06\/backup-frequency-2021-laptop.jpg\" alt=\"Backup Frequency 13 Years of History\" width=\"1440\" height=\"810\" srcset=\"https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2021\/06\/backup-frequency-2021-laptop.jpg 1440w, https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2021\/06\/backup-frequency-2021-laptop-300x169.jpg 300w, https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2021\/06\/backup-frequency-2021-laptop-1024x576.jpg 1024w, https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2021\/06\/backup-frequency-2021-laptop-768x432.jpg 768w, https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2021\/06\/backup-frequency-2021-laptop-730x411.jpg 730w, https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2021\/06\/backup-frequency-2021-laptop-560x315.jpg 560w\" sizes=\"auto, (max-width: 1440px) 100vw, 1440px\" \/><\/p>\n<p id=\"bzdropcap\">June is Backup Awareness Month and we\u2019re now in our 13th year of working with The Harris Poll to ask a simple question: \u201cHow often do you back up all the data on your computer?\u201d We\u2019re always interested to see how average folks think about their data, and what they use for their primary backups. This year we also asked people about their history with data loss, and whether or not they are firmly grounded on how \u201cthe cloud\u201d works. The results&#8230; may shock you.<\/p>\n<h2><strong>How Backups Are Trending in 2021<\/strong><\/h2>\n<p>Good news here, the results are positive! Of people who own a computer, more than ever are backing up daily, if not even more often: Our 2021 number is 11%. This is only an increase of one percentage point over last year, which may not seem like much, but does underline a positive upward trend over the years (6% in 2018, 9% in 2019, and 10% in 2020). As a <a href=\"https:\/\/www.backblaze.com\/cloud-backup\/personal\" target=\"_blank\" rel=\"noopener\">computer backup provider<\/a>, we\u2019re thrilled that backups and disaster recovery are increasingly top of mind for people.<\/p>\n<p>At the other end of the spectrum, 20% of those who own a computer have never backed up all the data on their systems, led by people 65 and older at 31%. It\u2019s time to go visit the grandparents and help them back up their computers (I know I do!).<\/p>\n<p>While the number of people who <em>never<\/em> back up their computers is down about 54.5% from when we first started the survey (35% in 2008 versus 20% in 2021), that still means one in five people are at risk of losing all their data should they have a computer or systems failure. That\u2019s too much precious data at risk.<\/p>\n<figure id=\"attachment_99587\" aria-describedby=\"caption-attachment-99587\" style=\"width: 1024px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-99587 size-large\" title=\"How Backups Are Trending in 2021\" src=\"https:\/\/www.backblaze.com\/blog\/wp-content\/uploads\/2021\/06\/frequency_of_backup_survey_2021_v2-1024x750.jpg\" alt=\"Computer Backup Frequency 2008-2021\" width=\"1024\" height=\"750\" srcset=\"https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2021\/06\/frequency_of_backup_survey_2021_v2-1024x750.jpg 1024w, https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2021\/06\/frequency_of_backup_survey_2021_v2-300x220.jpg 300w, https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2021\/06\/frequency_of_backup_survey_2021_v2-768x563.jpg 768w, https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2021\/06\/frequency_of_backup_survey_2021_v2-560x410.jpg 560w, https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2021\/06\/frequency_of_backup_survey_2021_v2.jpg 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption id=\"caption-attachment-99587\" class=\"wp-caption-text\">Love seeing the daily and yearly backups continue to rise.<\/figcaption><\/figure>\n<h3><strong>A Different Look<\/strong><\/h3>\n<p>Below, we take a look at the detailed breakdown of backup frequency over the years that we\u2019ve been conducting the survey.<\/p>\n<p><a href=\"\/blog\/wp-content\/uploads\/2021\/06\/image3.png\" data-rel=\"lightbox-gallery-EAkNNhie\" data-rl_title=\"\" data-rl_caption=\"\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-99588 size-full\" title=\"\" src=\"https:\/\/www.backblaze.com\/blog\/wp-content\/uploads\/2021\/06\/image3.png\" alt=\"Frequency of computer backups from 2008-2021\" width=\"1999\" height=\"298\" srcset=\"https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2021\/06\/image3.png 1999w, https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2021\/06\/image3-300x45.png 300w, https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2021\/06\/image3-1024x153.png 1024w, https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2021\/06\/image3-768x114.png 768w, https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2021\/06\/image3-1536x229.png 1536w, https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2021\/06\/image3-560x83.png 560w\" sizes=\"auto, (max-width: 1999px) 100vw, 1999px\" \/><\/a><\/p>\n<p>In the chart above you can see that for the most part, things are pretty stable. The \u201cnever\u201d category remains near the all-time low it reached last year, while yearly and monthly backups hold steady.<\/p>\n<p>Looking at the pie chart, it&#8217;s nice to see that over the years the mix has become more spread out as the \u201cnever\u201d category gets whittled down.<\/p>\n<p><a href=\"\/blog\/wp-content\/uploads\/2021\/06\/chart-frequency-backup-2021.jpg\" data-rel=\"lightbox-gallery-EAkNNhie\" data-rl_title=\"\" data-rl_caption=\"\" title=\"\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-100380\" src=\"https:\/\/www.backblaze.com\/blog\/wp-content\/uploads\/2021\/06\/chart-frequency-backup-2021-515x1024.jpg\" alt=\"Computer Data Backup Frequency\" width=\"720\" height=\"1432\" srcset=\"https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2021\/06\/chart-frequency-backup-2021-515x1024.jpg 515w, https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2021\/06\/chart-frequency-backup-2021-151x300.jpg 151w, https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2021\/06\/chart-frequency-backup-2021-560x1114.jpg 560w, https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2021\/06\/chart-frequency-backup-2021.jpg 720w\" sizes=\"auto, (max-width: 720px) 100vw, 720px\" \/><\/a><\/p>\n<p>Overall, we take this to mean that data awareness remains at an all-time high, which is great news for people and their data.<\/p>\n<h2><strong>Who Is the Mythical \u201cBest Backup Person?\u201d<\/strong><\/h2>\n<p>If we were to try find a person who is likely to be a \u201cbacker upper\u201d (we define this as a person who owns a computer and backs it up at least once a day) here are some of the characteristics we&#8217;d look for: A woman between 35-44 years of age (21% likely to backup versus 9% of those 18-34 and 6% of those 55-64), who lives in the Western United States (17% more likely to back up vs. the South and Midwest at 9% and 7%, respectively), and with a household income of over $100K (13% likely to back up their data versus those households of $50K-$74.9K which are at 6%).<\/p>\n<h2><strong>Other Interesting Takeaways<\/strong><\/h2>\n<h3><strong>Data Loss Is a Big Deal<\/strong><\/h3>\n<p>Like we mentioned above, one in five of those who own a computer and never back up their data are at risk of losing <em>all<\/em> the data on their computer, which is problematic. Especially when you consider that of the people who own a computer:<\/p>\n<ul>\n<li>62% have lost data at some point.<\/li>\n<li>76% have deleted something by accident.<\/li>\n<li>51% have had an internal or external hard drive crash.<\/li>\n<li>52% have lost access to their data.<\/li>\n<li>61% had a security incident (with 25% of those happening within the last year).<\/li>\n<\/ul>\n<p>That 61% of those who report having a security incident is astonishingly high. When you consider that the best way to protect yourself from malware and ransomware is having up-to-date backups, we\u2019re thrilled that 11% of computer owners are backing up daily, but we still have a long way to go.<\/p>\n<h3><strong>\u201cThe Cloud\u201d Is Less Confusing Than We Thought\u2026<\/strong><\/h3>\n<p>This year we also asked people if they understood how \u201cthe cloud\u201d works. It turns out that 31% of Americans don\u2019t understand how the cloud works, which is a lower number than we had expected. One guess for why? COVID-19. As more of the world went virtual this year, people had to familiarize themselves with the cloud in a hurry, so overall awareness and understanding increased.<\/p>\n<h3><strong>&#8230;But Cloud Services Continue to Confuse<\/strong><\/h3>\n<p>While generally people say they understand \u201cthe cloud,\u201d confusion over the protection and functionality that cloud services can provide continues to be a problem. When asked, \u201cWhat is the primary method you use to back up all of the data on your computer?&#8221; 61% of those who have ever backed up all data on their computer indicated that their primary backup method was \u201cthe cloud.\u201d However, only 9% indicated that they were using an actual cloud backup service (like Backblaze). 36% of those who have ever backed up all data pointed to their primary backup being a cloud drive service like Google Drive or Microsoft OneDrive, and 17% said their primary backup method was a cloud sync service like Dropbox or iCloud.<\/p>\n<p>That may be the most troubling bit of data from this year\u2019s survey. Backup and sync services are very different in nature and should be treated as complimentary, not equivalent services. We have a great resource explaining the differences between <a href=\"\/blog\/cloud-backup-vs-cloud-sync\/\" target=\"_blank\" rel=\"noopener\">cloud backup vs. cloud sync that you can read here<\/a>.<\/p>\n<p>The TL\/DR is that backups should happen automatically, in the background, and shouldn\u2019t rely on the person to take any action. They also shouldn\u2019t be susceptible to someone removing the data from a shared or synced location. (Remember those 50% of people who lost access to their data?) Sync and cloud drive tools are <em>great<\/em> for collaboration (and we use them internally at Backblaze for just that reason) but they\u2019re an \u201cin addition to\u201d tool, and shouldn\u2019t be used in lieu of having proper backups in place.<\/p>\n<h2><strong>Spread the Word&#8230;and Back Up!<\/strong><\/h2>\n<p>You can help us get better results in next year\u2019s survey and help us make sure that people never lose data again!<\/p>\n<p>If you\u2019re already a Backblaze customer, you can send your friends an extended trial and earn Backblaze credits for yourself with our <a href=\"https:\/\/www.backblaze.com\/refer.html\" target=\"_blank\" rel=\"noopener\">Refer-a-Friend program<\/a>.<\/p>\n<p>Also, if you recall, 62% of those who own a computer had lost data, and since you\u2019re already using Backblaze, you\u2019re well on your way to preventing that fate for yourself. But if you want to protect yourself even further, take a look at our <a href=\"https:\/\/www.backblaze.com\/version-history.html\" target=\"_blank\" rel=\"noopener\">Extended Version History<\/a> feature which increases your backup\u2019s retention period from 30 days to one year, or forever.<\/p>\n<p>If you are joining us for the first time, get started with your online backup today by partaking in a <a href=\"https:\/\/www.backblaze.com\/cloud-backup\/personal\/free-trial\" target=\"_blank\" rel=\"noopener\">15-day free trial<\/a>. It\u2019s risk free and you can be one of the people keeping your data safe by backing up on a daily basis!<\/p>\n<p>We\u2019ll also be hosting a webinar on June 23rd at 10am Pacifc to discuss this year\u2019s results, backup best practices, and doing a bit of a Q&amp;A. Please join us: <a href=\"https:\/\/www.brighttalk.com\/webcast\/14807\/492258\" target=\"_blank\" rel=\"noopener\">Backup Best Practices and Q&amp;A<\/a>.<\/p>\n<p><strong>Survey Method:<\/strong><br \/>\nThese surveys were conducted online by The Harris Poll on behalf of Backblaze among U.S. adults ages 18+ who own a computer in May 12-14, 2021 (n=1,870); June 1-3, 2020 (n=1,913); June 6-10, 2019 (n=1,858); June 5-7, 2018 (n=1,871); May 19-23, 2017 (n=1,954); May 13-17, 2016 (n=1,920); May 15-19, 2015 (n=2,009); June 2-4, 2014 (n=1,991); June 13\u201317, 2013 (n=1,952); May 31\u2013June 4, 2012 (n=2,176); June 28\u201330, 2011 (n=2,209); June 3\u20137, 2010 (n=2,051); May 13\u201314, 2009 (n=2,154); and May 27\u201329, 2008 (n=2,723). These online surveys were not based on a probability sample and therefore no estimate of theoretical sampling error can be calculated. For complete survey methodology, including weighting variables and subgroup sample sizes, please contact <a href=\"https:\/\/www.backblaze.com\/company\/contact.html\" target=\"_blank\" rel=\"noopener\">Backblaze<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Read the results from our latest Backup Awareness Poll and learn what you can do to make sure that no one ever loses their data again.<\/p>\n","protected":false},"author":13,"featured_media":100193,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[121,4],"tags":[469],"class_list":["post-99582","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-backing-up","category-backup-awareness-month","tag-consumerbackup","entry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Computer Backup Frequency: How Often Do People Backup Their Computers?<\/title>\n<meta name=\"description\" content=\"62% of those who own a computer have lost data yet 20% of those who own a computer have never backed up all the data on their systems.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.backblaze.com\/blog\/the-state-of-backups-whos-most-at-risk\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Computer Backup Frequency: How Often Do People Backup Their Computers?\" \/>\n<meta property=\"og:description\" content=\"62% of those who own a computer have lost data yet 20% of those who own a computer have never backed up all the data on their systems.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.backblaze.com\/blog\/the-state-of-backups-whos-most-at-risk\/\" \/>\n<meta property=\"og:site_name\" content=\"Backblaze Blog | Cloud Storage &amp; 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Yev has a degree in business and communications from the University of Iowa, where he developed an alliteration affinity. Yev enjoys writing in an amusing way about the \"why\" of things and how decisions are made, so that readers can learn and be entertained all at once. 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