{"id":85707,"date":"2018-10-09T08:48:21","date_gmt":"2018-10-09T15:48:21","guid":{"rendered":"https:\/\/www.backblaze.com\/blog\/?p=85707"},"modified":"2022-07-14T21:44:55","modified_gmt":"2022-07-15T04:44:55","slug":"iconik-and-backblaze-cloud-production-solution","status":"publish","type":"post","link":"https:\/\/www.backblaze.com\/blog\/iconik-and-backblaze-cloud-production-solution\/","title":{"rendered":"iconik and Backblaze &#8212; The Cloud Production Solution You\u2019ve Always Wanted"},"content":{"rendered":"<p><a href=\"\/blog\/wp-content\/uploads\/2018\/10\/iconik-b2-header-v2.jpeg\" data-rel=\"lightbox-gallery-xbWTVnAI\" data-rl_title=\"\" data-rl_caption=\"\" title=\"\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-85783\" src=\"https:\/\/www.backblaze.com\/blog\/wp-content\/uploads\/2018\/10\/iconik-b2-header-v2.jpeg\" alt=\"Cantemo iconik Plus Backblaze B2 for Media Cloud Production\" width=\"1920\" height=\"1080\" srcset=\"https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2018\/10\/iconik-b2-header-v2.jpeg 1920w, https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2018\/10\/iconik-b2-header-v2-300x169.jpeg 300w, https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2018\/10\/iconik-b2-header-v2-1024x576.jpeg 1024w, https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2018\/10\/iconik-b2-header-v2-768x432.jpeg 768w, https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2018\/10\/iconik-b2-header-v2-1536x864.jpeg 1536w, https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2018\/10\/iconik-b2-header-v2-1600x900.jpeg 1600w, https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2018\/10\/iconik-b2-header-v2-730x411.jpeg 730w, https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2018\/10\/iconik-b2-header-v2-560x315.jpeg 560w, https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2018\/10\/iconik-b2-header-v2-220x124.jpeg 220w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/><\/a><\/p>\n<h2 class=\"b2\">Cantemo iconik Plus Backblaze B2 for Media Cloud Production<\/h2>\n<p>Many of our customers are archiving media assets in Backblaze B2, from <a href=\"https:\/\/www.backblaze.com\/case-studiesaustin-city-limits\/\" target=\"_blank\" rel=\"noopener noreferrer\">long-running television productions<\/a>, <a href=\"https:\/\/www.backblaze.com\/case-studiesamerican-public-television.html\" target=\"_blank\" rel=\"noopener noreferrer\">media distributors<\/a>, <a href=\"https:\/\/www.backblaze.com\/case-studies\" target=\"_blank\" rel=\"noopener noreferrer\">AR\/VR video creators<\/a>, <a href=\"https:\/\/www.backblaze.com\/case-studiesyoungevity\/\" target=\"_blank\" rel=\"noopener noreferrer\">corporate video producers<\/a>, <a href=\"https:\/\/www.backblaze.com\/case-studiesfellowship-church.html\" target=\"_blank\" rel=\"noopener noreferrer\">houses of worship<\/a>, and <a href=\"https:\/\/www.backblaze.com\/case-studies\" target=\"_blank\" rel=\"noopener noreferrer\">many more<\/a>.<\/p>\n<p>They are <a href=\"\/blog\/media-archive-solutions\/\" target=\"_blank\" rel=\"noopener noreferrer\">emptying their closets of USB hard drives<\/a>, clearing off RAID arrays, and migrating <a href=\"https:\/\/www.backblaze.com\/cloud-storage\/solutions\/lto-replacement\">LTO<\/a> tapes <a href=\"https:\/\/www.backblaze.com\/b2\/solutions\/datatransfer\/cloud-to-cloud.html\">to cloud<\/a> storage. B2 has been proven to be the least expensive storage for their media archives, while keeping the archives online and accessible. Gone are the days of <em>Post-its<\/em>, clipboards, and cryptic drive labels defining whether old video footage can be found or not. Migrating archives from one form of storage to another will no longer suck up weeks and weeks of time.<\/p>\n<p>So now that their archives are limitless, secure, always active, and available, the next step is making them <em>actionable<\/em>.<\/p>\n<p>Our customers have been asking us &#8212; how can I search across all of my archives? Can I preview clips before I download the hi-res master, or share portions of the archive with collaborators around the world? Why not use the latest AI tools to intelligently tag my footage with metadata?<\/p>\n<p>To meet all of those needs and more, we are excited to announce that <a href=\"https:\/\/iconik.io\/\" target=\"_blank\" rel=\"noopener noreferrer\">Cantemo\u2019s iconik cloud media management service<\/a> now officially supports Backblaze B2.<\/p>\n<p><!--HubSpot Call-to-Action Code --><span id=\"hs-cta-wrapper-4fdbba66-22c2-4db3-92f4-3733651371f5\" class=\"hs-cta-wrapper\"><span id=\"hs-cta-4fdbba66-22c2-4db3-92f4-3733651371f5\" class=\"hs-cta-node hs-cta-4fdbba66-22c2-4db3-92f4-3733651371f5\"><!-- [if lte IE 8]>\n\n\n<div id=\"hs-cta-ie-element\"><\/div>\n\n\n<![endif]--><a href=\"https:\/\/cta-redirect.hubspot.com\/cta\/redirect\/2832298\/4fdbba66-22c2-4db3-92f4-3733651371f5\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" id=\"hs-cta-img-4fdbba66-22c2-4db3-92f4-3733651371f5\" class=\"hs-cta-img\" style=\"border-width: 0px;\" src=\"https:\/\/no-cache.hubspot.com\/cta\/default\/2832298\/4fdbba66-22c2-4db3-92f4-3733651371f5.png\" alt=\"\u2794 Download Our Media Workflows E-book\" \/><\/a><\/span><script charset=\"utf-8\" src=\"https:\/\/js.hscta.net\/cta\/current.js\"><\/script><script type=\"text\/javascript\"> hbspt.cta.load(2832298, '4fdbba66-22c2-4db3-92f4-3733651371f5', {\"useNewLoader\":\"true\",\"region\":\"na1\"}); <\/script><\/span><!-- end HubSpot Call-to-Action Code --><\/p>\n<h2 class=\"b2\">iconik &#8212; A Media Management Service<\/h2>\n<p>iconik is an affordable and simple-to-use media management service that can read a Backblaze B2 bucket full of media and make it actionable. Your media assets are findable, sortable with full previews, and ready to pull into a new project or even right into your editor, such as Adobe Premiere, instantly.<\/p>\n<div style=\"padding: 0; margin: 0; max-width: 100%;\"><a href=\"\/blog\/wp-content\/uploads\/2018\/10\/iconik_ui.png\" data-rel=\"lightbox-gallery-xbWTVnAI\" data-rl_title=\"\" data-rl_caption=\"\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-85716 size-full\" title=\"\" src=\"https:\/\/www.backblaze.com\/blog\/wp-content\/uploads\/2018\/10\/iconik_ui.png\" alt=\"Cantemo iconik user interface\" width=\"1960\" height=\"1110\" srcset=\"https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2018\/10\/iconik_ui.png 1960w, https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2018\/10\/iconik_ui-300x170.png 300w, https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2018\/10\/iconik_ui-1024x580.png 1024w, https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2018\/10\/iconik_ui-768x435.png 768w, https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2018\/10\/iconik_ui-1536x870.png 1536w, https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2018\/10\/iconik_ui-560x317.png 560w\" sizes=\"auto, (max-width: 1960px) 100vw, 1960px\" \/><\/a><\/div>\n<p style=\"padding: 0; margin: 5px auto 22px auto; text-align: center; font-size: .9em; line-height: 1.8;\">iconik &#8212; Cantemo\u2019s new media management service with AI features to find, sort, and even suggest assets for your project across your entire library<\/p>\n<p>As a true media management service, iconik\u2019s pricing model is a pay-as-you-go service, transparently priced per-user, per month. There are no minimum purchases, no servers to buy, and no large licensing fees to pay. To use iconik, all your users need is a web browser.<\/p>\n<h3 class=\"b3\">iconik Pricing<\/h3>\n<p>To get an idea of what \u201cpriced-per-user\u201d might look like, most organizations will need at least one <em>administrative user<\/em> ($89\/month), <em>standard users<\/em> ($49\/month) who can organize content, create workflows, and ingest new media, and <em>browse-only users<\/em> ($19\/month), who can search and download what they need. There\u2019s also a \u201cshare-only\u201d level that has no monthly charge that lets you incorporate customer and reviewer comments. This should accommodate teams of all kinds and all sizes.<\/p>\n<p>Best of all, iconik is intelligent about how it uses storage, and while iconik charges small consumption fees for proxy storage, bandwidth, etc., they have found that for customers that bring media from Backblaze B2 buckets, consumption charges should be less than 5% of the monthly bill for user licenses.<\/p>\n<p>As part of their launch promotion, if you get started in October, Cantemo will give Backblaze customers a $300 getting started credit!<\/p>\n<p>You can sign up and get started <a href=\"https:\/\/app.iconik.io\/signup\" target=\"_blank\" rel=\"noopener noreferrer\">here using the offer code of BBB22018<\/a>.<\/p>\n<h3 class=\"b3\">Everwell\u2019s Experience with iconik and Backblaze<\/h3>\n<p>One of the first customers to adopt iconik with Backblaze is Everwell, a video production company. Everwell creates a constant stream of videos for medical professionals to show in their waiting rooms. Rather than continuously buying upgrades for their in-house asset management system and local storage, iconik allows Everwell to shift their production to the cloud for all of their users. Their new solution will allow <a href=\"https:\/\/www.backblaze.com\/case-studieseverwell\/\">Everwell<\/a> to manage their growing library of videos as new content constantly comes online, and kick off longer form productions with full access to all the assets they need across a fast-moving team that can be anywhere their production takes them.<\/p>\n<div style=\"padding: 0; margin: 0; max-width: 100%;\"><a href=\"\/blog\/wp-content\/uploads\/2018\/10\/everwell.png\" data-rel=\"lightbox-gallery-xbWTVnAI\" data-rl_title=\"\" data-rl_caption=\"\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-85713 size-full\" style=\"width: 100%;\" title=\"\" src=\"https:\/\/www.backblaze.com\/blog\/wp-content\/uploads\/2018\/10\/everwell.png\" alt=\"collage of Everwll video images\" width=\"1999\" height=\"1125\" srcset=\"https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2018\/10\/everwell.png 1999w, https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2018\/10\/everwell-300x169.png 300w, https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2018\/10\/everwell-1024x576.png 1024w, https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2018\/10\/everwell-768x432.png 768w, https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2018\/10\/everwell-1536x864.png 1536w, https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2018\/10\/everwell-1600x900.png 1600w, https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2018\/10\/everwell-730x411.png 730w, https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2018\/10\/everwell-560x315.png 560w\" sizes=\"auto, (max-width: 1999px) 100vw, 1999px\" \/><\/a><\/div>\n<p style=\"padding: 0; margin: 5px auto 22px auto; text-align: center; font-size: .9em; line-height: 1.8;\">Everwell is a fast-growing medical content developer for healthcare givers<\/p>\n<p>To speed up their deployment of iconik, Everwell started with <a href=\"https:\/\/www.backblaze.com\/b2\/solutions\/datatransfer\/fireball.html\" target=\"_blank\" rel=\"noopener noreferrer\">Backblaze\u2019s data ingestion service, Fireball.<\/a> Everwell copied their content to Fireball, and once back in the Backblaze data center, the data from Fireball was quickly added directly to Everwell\u2019s B2 buckets. iconik could immediately start ingesting the content in place and make it available to every user.<\/p>\n<p><a href=\"https:\/\/www.backblaze.com\/b2\/solutions\/datatransfer\/fireball.html\" target=\"_blank\" rel=\"noopener noreferrer\">Learn more about Backblaze B2 Fireball<\/a><\/p>\n<p>With iconik and Backblaze, Everwell dramatically simplified their workflow as well, collapsing several critical workflow steps into one. For example, by uploading source files to Backblaze B2 as soon as they\u2019re shot, Everwell not only reduces the need to stage local production storage at every site, they ingest and archive in a single step. Every user can immediately start work on their part of the project.<\/p>\n<blockquote style=\"font-size: 108%;\"><p>&#8220;The \u2018everyone in the same production building\u2019 model didn\u2019t work for us any longer as our content service grew, with more editors and producers checking in content from remote locations that our entire team needed to use immediately. With iconik and Backblaze, we have what feels like the modern cloud-delivered production tool we\u2019ve always wanted.\u201d<\/p><\/blockquote>\n<p style=\"margin-left: 50%;\">&#8212;\u00a0Loren Goldfarb, COO, Everwell<\/p>\n<h3 class=\"b3\">See iconik in Action at NAB NYC October 17-18<\/h3>\n<div style=\"padding: 0; margin: 24px 0 0 0; max-width: 100%;\"><a href=\"\/blog\/wp-content\/uploads\/2018\/10\/nabs_show_nyc2018.png\" data-rel=\"lightbox-gallery-xbWTVnAI\" data-rl_title=\"\" data-rl_caption=\"\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-85717 size-full\" style=\"width: 100%;\" title=\"\" src=\"https:\/\/www.backblaze.com\/blog\/wp-content\/uploads\/2018\/10\/nabs_show_nyc2018.png\" alt=\"NAB Show New York - Media In Action October 17-18 2018\" width=\"1898\" height=\"1012\" srcset=\"https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2018\/10\/nabs_show_nyc2018.png 1898w, https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2018\/10\/nabs_show_nyc2018-300x160.png 300w, https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2018\/10\/nabs_show_nyc2018-1024x546.png 1024w, https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2018\/10\/nabs_show_nyc2018-768x409.png 768w, https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2018\/10\/nabs_show_nyc2018-1536x819.png 1536w, https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2018\/10\/nabs_show_nyc2018-560x299.png 560w\" sizes=\"auto, (max-width: 1898px) 100vw, 1898px\" \/><\/a><\/div>\n<p style=\"padding: 0; margin: 5px auto 22px auto; text-align: center; font-size: .9em; line-height: 1.8;\">Backblaze is at NAB New York. Meet us there!<\/p>\n<p>We\u2019re excited to bring you several chances to see iconik and Backblaze working together.<\/p>\n<p>The first is the NAB New York show, held October 17-18 at the Javits Center. iconik will be shown by Professional Video Technology in Booth N1432, directly behind Backblaze, Booth N1333.<\/p>\n<p>Have you signed up for NAB NY yet? You can still receive a free exhibits pass by entering Backblaze\u2019s Guest Code NY8842.<\/p>\n<p>And be sure to sign up to meet with the Backblaze team at NAB by signing up on our calendar.<\/p>\n<h3 class=\"b3\">Attend the iconik and B2 Webinar on November 20<\/h3>\n<p>Soon after NAB NY, Backblaze and iconik will host a webinar to demo the solution called \u201c3\u00a0Steps\u00a0to Making Your Cloud <a href=\"\/blog\/creating-a-media-archive-solution\/\">Media Archive<\/a> \u2018active\u2019 With iconik and Backblaze B2.\u201d The webinar will be presented on November 20 and available on demand after November 20. Be sure to <a href=\"https:\/\/www.brighttalk.com\/webcast\/14807\/338415\" target=\"_blank\" rel=\"noopener noreferrer\">sign up for that<\/a> too!<\/p>\n<div style=\"padding: 0; margin: 0; max-width: 100%;\"><a href=\"\/blog\/wp-content\/uploads\/2018\/10\/iconik_b2_demo.png\" data-rel=\"lightbox-gallery-xbWTVnAI\" data-rl_title=\"\" data-rl_caption=\"\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-85714 size-full\" style=\"width: 100%;\" title=\"\" src=\"https:\/\/www.backblaze.com\/blog\/wp-content\/uploads\/2018\/10\/iconik_b2_demo.png\" alt=\"3 Steps Demo with: iconik and Backblaze B2 Cloud Storage\" width=\"640\" height=\"360\" srcset=\"https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2018\/10\/iconik_b2_demo.png 640w, https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2018\/10\/iconik_b2_demo-300x169.png 300w, https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2018\/10\/iconik_b2_demo-560x315.png 560w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/a><\/div>\n<p style=\"padding: 0; margin: 5px auto 22px auto; text-align: center; font-size: .9em; line-height: 1.8;\"><a href=\"https:\/\/www.brighttalk.com\/webcast\/14807\/338415\" target=\"_blank\" rel=\"noopener noreferrer\">Sign up for the iconik\/B2 Webinar<\/a><\/p>\n<h3 class=\"b3\">Don&#8217;t Miss the iconik October Launch Promotion<\/h3>\n<p>The demand for creative content is growing exponentially, putting more demands on your creative team. With iconik and B2, you can make <em>all<\/em> of your media <em>instantly<\/em> accessible within your workflows while adopting a infinitely scalable, pay only for what you use, storage solution.<\/p>\n<p>To take advantage of the iconik October launch promotion and receive $300 free credit with iconik, <a href=\"https:\/\/app.iconik.io\/signup\" target=\"_blank\" rel=\"noopener noreferrer\">sign up<\/a> using the BBB2Q12021 code (good until April, 2021).<\/p>\n","protected":false},"excerpt":{"rendered":"<p>With Cantemo iconik and Backblaze B2, you can make all of your media instantly accessible within your workflows while adopting an infinitely scalable media storage solution.<\/p>\n","protected":false},"author":135,"featured_media":85783,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[7,476],"tags":[468,400],"class_list":["post-85707","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cloud-storage","category-media-workflow","tag-b2cloud","tag-me","entry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Simplifying Media Cloud Production: iconik + Backblaze B2<\/title>\n<meta name=\"description\" content=\"Backblaze B2 and Cantemo iconik are two tools that work exceptionally well together. Find out how this partnership can benefit your cloud production process.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.backblaze.com\/blog\/iconik-and-backblaze-cloud-production-solution\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Simplifying Media Cloud Production: iconik + Backblaze B2\" \/>\n<meta property=\"og:description\" content=\"Backblaze B2 and Cantemo iconik are two tools that work exceptionally well together. Find out how this partnership can benefit your cloud production process.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/backblazeprod.wpenginepowered.com\/blog\/iconik-and-backblaze-cloud-production-solution\/\" \/>\n<meta property=\"og:site_name\" content=\"Backblaze Blog | Cloud Storage &amp; Cloud Backup\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/backblaze\" \/>\n<meta property=\"article:published_time\" content=\"2018-10-09T15:48:21+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-07-15T04:44:55+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2018\/10\/iconik-b2-header-v2.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Skip Levens\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@ActiveSkip\" \/>\n<meta name=\"twitter:site\" content=\"@backblaze\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Skip Levens\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minutes\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Simplifying Media Cloud Production: iconik + Backblaze B2","description":"Backblaze B2 and Cantemo iconik are two tools that work exceptionally well together. 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