{"id":75501,"date":"2017-04-18T07:30:58","date_gmt":"2017-04-18T14:30:58","guid":{"rendered":"https:\/\/www.backblaze.com\/blog\/?p=75501"},"modified":"2022-04-07T16:26:58","modified_gmt":"2022-04-07T23:26:58","slug":"b2-drops-download-pricing","status":"publish","type":"post","link":"https:\/\/www.backblaze.com\/blog\/b2-drops-download-pricing\/","title":{"rendered":"Backblaze B2 Cloud Storage Drops Download Price by 60%"},"content":{"rendered":"<p><a href=\"\/blog\/wp-content\/uploads\/2017\/04\/b2-cost-less.jpg\" data-rel=\"lightbox-gallery-VaQ5jwmt\" data-rl_title=\"\" data-rl_caption=\"\" title=\"\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-75556\" src=\"https:\/\/www.backblaze.com\/blog\/wp-content\/uploads\/2017\/04\/b2-cost-less-1024x583.jpg\" alt=\"B2 Costs 60% Less\" width=\"700\" height=\"399\" srcset=\"https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2017\/04\/b2-cost-less-1024x583.jpg 1024w, https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2017\/04\/b2-cost-less-300x171.jpg 300w, https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2017\/04\/b2-cost-less-768x437.jpg 768w, https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2017\/04\/b2-cost-less-560x319.jpg 560w, https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2017\/04\/b2-cost-less-220x124.jpg 220w, https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2017\/04\/b2-cost-less.jpg 1440w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/a><\/p>\n<div class=\"abstract\" style=\"line-height: 1.8; margin: 24px 12px; padding: 24px 12px 10px 12px;\"><strong>Editor&#8217;s note:<\/strong> On March 9, 2018, Backblaze <a href=\"\/blog\/backblaze-b2-drops-download-price-in-half\/\" target=\"_blank\" rel=\"noopener\">dropped the price of Backblaze B2 Cloud Storage downloads from $0.02 to $0.01<\/a> per gigabyte. See our updated <a href=\"https:\/\/www.backblaze.com\/cloud-storage\/pricing#calculator\" target=\"_blank\" rel=\"noopener\">Backblaze B2 Cost Calculator<\/a>.<\/div>\n<p>We are thrilled to announce that, effective immediately, we are reducing the price of <a href=\"https:\/\/www.backblaze.com\/cloud-storage\" target=\"_blank\" rel=\"noopener noreferrer\">Backblaze B2 Cloud Storage<\/a> downloads from $0.05 to $0.02 per gigabyte. What\u2019s more, the first gigabyte of data downloaded each day is still free.<\/p>\n<p>Backblaze has always aimed to make storing data astonishingly easy and affordable. This price reduction applies immediately to all existing and new customers, and there are no tiers or minimums required to get this pricing. It\u2019s automatic, and it starts today.<\/p>\n<h2>Why Does This Matter?<\/h2>\n<p><b>It makes cloud storage useful for more people.<\/b><\/p>\n<p>Backblaze B2 is already known for being reliable, easy to use, and affordable\u2014our <a href=\"https:\/\/www.backblaze.com\/cloud-storage\/pricing\" target=\"_blank\" rel=\"noopener noreferrer\">storage pricing is one-fourth that of S3<\/a>. This allows you to save more thorough backups, keep longer archives, store large data sets needed for machine learning, and much more. Reducing the price of downloading data lowers the total cost of using cloud storage. This makes cloud storage a viable solution for organizations where it previously didn\u2019t make financial sense.<\/p>\n<p>For example, <a href=\"https:\/\/www.backblaze.com\/case-studiesvintage-aerial.html\" target=\"_blank\" rel=\"noopener noreferrer\">Vintage Aerial<\/a> has over <em>50 years\u2019 worth<\/em> of aerial photography of rural America. It\u2019s an American treasure. They scanned and digitized the photos and needed a place to cost-effectively store the hi-res image files they would send to their customers. Before B2 Cloud Storage, the other cloud storage options were simply too expensive, leaving Vintage Aerial in the unenviable position of trying to figure out which of their assets they could offer for sale online. But, as Vintage Aerial CEO Fritz Byers says, \u201cbecause of Backblaze B2\u2019s pricing, reliability, and service levels, Vintage Aerial is now able to offer and monetize our complete catalog of over 20 million pictures to anyone that\u2019s interested.\u201d<\/p>\n<p>Today\u2019s reduction in download pricing opens another opportunity for Vintage Aerial\u2014downloading high-res photos as previews to its customers. Customers will soon be able to see in detail what they&#8217;re getting and zoom in to request specific parts of photos. B2 Cloud Storage is empowering Vintage Aerial to provide new functionality that dramatically improves the customer experience and expands the company\u2019s market.<\/p>\n<p><b>It gives you access to your data when you need it.<\/b><\/p>\n<p>Backblaze B2 removes the need to choose between cost and access when it comes to storing your data in the cloud. When you store data in the cloud, you expect to be able to retrieve it at some point. Some services make it expensive to restore data or place time lag impediments to data access to reduce their cost. That reduces the usefulness of your data. If you need to recover all your data quickly from an archive or backup or want to make your data available in real time, you don&#8217;t want to wait, and you don&#8217;t want to be shocked at the price tag.<\/p>\n<p><b>It ensures that your data is yours.<\/b><\/p>\n<p>When it&#8217;s expensive to get data out, you feel like your cloud storage provider is holding your files hostage. You can&#8217;t switch providers or move data back on-site. Part of Backblaze B2 being easy is ensuring that you can do what you want, when you want, with your information. Reducing the price of downloads ensures you can feel comfortable knowing your data is yours.<\/p>\n<p><b>It\u2019s another reason for third-party applications to integrate with B2 Cloud Storage.<\/b><\/p>\n<p>Many organizations already manage their data backups, archives, and workflows using third-party applications that have <a href=\"https:\/\/www.backblaze.com\/b2\/docs\/\" target=\"_blank\" rel=\"noopener noreferrer\">integrated with B2 Cloud Storage<\/a>. Applications like <a href=\"https:\/\/www.backblaze.com\/cloud-storage\/integrations\/msp360\" rel=\"noopener\" target=\"_blank\">MSP360 (formerly CloudBerry Lab)<\/a>, Synology <a href=\"\/blog\/cloud-backup-vs-cloud-sync\/\">CloudSync,<\/a> Retrospect, Cantemo, axle Video, CatDV, and many others have added <a href=\"https:\/\/www.backblaze.com\/b2\/docs\/\">B2 Cloud Storage<\/a> support in their products; over the next few months, Transmit and QNAP will release their integrations as well.<\/p>\n<p>For applications that have integrated with Backblaze B2, users not only get the lowest cost storage but the lowest cost download bandwidth as well. For application providers, integrating B2 Cloud Storage offers a differentiated service for their users. If you use an application that doesn\u2019t use B2 Cloud Storage, ask the application provider to add Backblaze B2 and mention the application in the comments below.<\/p>\n<p><b>It reduces your bill.<\/b><\/p>\n<p>Regardless of how you use Backblaze B2, the download price reduction matters because it lowers your bill. And a lower bill means you can lower your cost and increase your margins, or lower your prices\u2014each of which makes business better.<\/p>\n<p><strong>How does this compare?<\/strong><\/p>\n<p>Not only is Backblaze <a href=\"https:\/\/www.backblaze.com\/b2\/c2c-migration.html\">B2 storage<\/a> one-fourth the price of Amazon S3, Google Cloud, or Azure, but our download pricing is now as little as one-fifth their price as well.<\/p>\n<p><strong>Note:<\/strong> Table reflects Backblaze&#8217;s download price drop on March 9, 2018 from $0.02 to $0.01 per gigabyte.<\/p>\n<div align=\"center\">\n<table style=\"border-collapse: collapse;\">\n<tbody>\n<tr>\n<th style=\"text-align: left;\">Pricing Tier<\/th>\n<th style=\"border-right: 1px solid #b0b0b0;\" width=\"10px\"><\/th>\n<th style=\"text-align: center; padding-left: 20px;\">Backblaze B2<\/th>\n<th style=\"text-align: center; padding-left: 20px;\">Amazon S3<\/th>\n<th style=\"text-align: center; padding-left: 20px;\">Microsoft Azure<\/th>\n<th style=\"text-align: center; padding-left: 20px;\">Google Cloud<\/th>\n<\/tr>\n<tr style=\"border-top: 3px solid #b0b0b0;\">\n<td style=\"text-align: left;\"><b>First 1TB<\/b><\/td>\n<td style=\"border-right: 1px solid #b0b0b0;\"><\/td>\n<td style=\"text-align: center; padding-left: 20px;\">$0.01<\/td>\n<td style=\"text-align: center; padding-left: 20px;\">$0.09<\/td>\n<td style=\"text-align: center; padding-left: 20px;\">$0.09<\/td>\n<td style=\"text-align: center; padding-left: 20px;\">$0.12<\/td>\n<\/tr>\n<tr style=\"border-top: 1px solid #b0b0b0;\">\n<td style=\"text-align: left;\"><b>Next 9TB<\/b><\/td>\n<td style=\"border-right: 1px solid #b0b0b0;\"><\/td>\n<td style=\"text-align: center; padding-left: 20px;\">$0.01<\/td>\n<td style=\"text-align: center; padding-left: 20px;\">$0.09<\/td>\n<td style=\"text-align: center; padding-left: 20px;\">$0.09<\/td>\n<td style=\"text-align: center; padding-left: 20px;\">$0.11<\/td>\n<\/tr>\n<tr style=\"border-top: 1px solid #b0b0b0;\">\n<td style=\"text-align: left;\"><b>Next 40TB<\/b><\/td>\n<td style=\"border-right: 1px solid #b0b0b0;\"><\/td>\n<td style=\"text-align: center; padding-left: 20px;\">$0.01<\/td>\n<td style=\"text-align: center; padding-left: 20px;\">$0.085<\/td>\n<td style=\"text-align: center; padding-left: 20px;\">$0.09<\/td>\n<td style=\"text-align: center; padding-left: 20px;\">$0.08<\/td>\n<\/tr>\n<tr style=\"border-top: 1px solid #b0b0b0;\">\n<td style=\"text-align: left;\"><b>Next 100TB<\/b><\/td>\n<td style=\"border-right: 1px solid #b0b0b0;\"><\/td>\n<td style=\"text-align: center; padding-left: 20px;\">$0.01<\/td>\n<td style=\"text-align: center; padding-left: 20px;\">$0.07<\/td>\n<td style=\"text-align: center; padding-left: 20px;\">$0.07<\/td>\n<td style=\"text-align: center; padding-left: 20px;\">$0.08<\/td>\n<\/tr>\n<tr style=\"border-top: 1px solid #b0b0b0;\">\n<td style=\"text-align: left;\"><b>Next 350TB+<\/b><\/td>\n<td style=\"border-right: 1px solid #b0b0b0;\"><\/td>\n<td style=\"text-align: center; padding-left: 20px;\">$0.01<\/td>\n<td style=\"text-align: center; padding-left: 20px;\">$0.05<\/td>\n<td style=\"text-align: center; padding-left: 20px;\">$0.05<\/td>\n<td style=\"text-align: center; padding-left: 20px;\">$0.08<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<p>Using the chart above, let\u2019s <a href=\"https:\/\/www.backblaze.com\/b2\/solutions\/compute.html\">compute<\/a> a few examples of download costs&#8230;<\/p>\n<div align=\"center\">\n<table style=\"border-collapse: collapse;\">\n<tbody>\n<tr>\n<th style=\"text-align: left;\">Data<\/th>\n<th style=\"border-right: 1px solid #b0b0b0;\" width=\"10px\"><\/th>\n<th style=\"text-align: center; padding-left: 20px;\">Backblaze B2<\/th>\n<th style=\"text-align: center; padding-left: 20px;\">Amazon S3<\/th>\n<th style=\"text-align: center; padding-left: 20px;\">Microsoft Azure<\/th>\n<th style=\"text-align: center; padding-left: 20px;\">Google Cloud<\/th>\n<\/tr>\n<tr style=\"border-top: 3px solid #b0b0b0;\">\n<td style=\"text-align: left;\"><b>1TB<\/b><\/td>\n<td style=\"border-right: 1px solid #b0b0b0;\"><\/td>\n<td style=\"text-align: center; padding-left: 20px;\">$10<\/td>\n<td style=\"text-align: center; padding-left: 20px;\">$90<\/td>\n<td style=\"text-align: center; padding-left: 20px;\">$90<\/td>\n<td style=\"text-align: center; padding-left: 20px;\">$120<\/td>\n<\/tr>\n<tr style=\"border-top: 1px solid #b0b0b0;\">\n<td style=\"text-align: left;\"><b>10TB<\/b><\/td>\n<td style=\"border-right: 1px solid #b0b0b0;\"><\/td>\n<td style=\"text-align: center; padding-left: 20px;\">$100<\/td>\n<td style=\"text-align: center; padding-left: 20px;\">$900<\/td>\n<td style=\"text-align: center; padding-left: 20px;\">$900<\/td>\n<td style=\"text-align: center; padding-left: 20px;\">$1,200<\/td>\n<\/tr>\n<tr style=\"border-top: 1px solid #b0b0b0;\">\n<td style=\"text-align: left;\"><b>50TB<\/b><\/td>\n<td style=\"border-right: 1px solid #b0b0b0;\"><\/td>\n<td style=\"text-align: center; padding-left: 20px;\">$500<\/td>\n<td style=\"text-align: center; padding-left: 20px;\">$4,300<\/td>\n<td style=\"text-align: center; padding-left: 20px;\">$4,500<\/td>\n<td style=\"text-align: center; padding-left: 20px;\">$4,310<\/td>\n<\/tr>\n<tr style=\"border-top: 1px solid #b0b0b0;\">\n<td style=\"text-align: left;\"><b>500TB<\/b><\/td>\n<td style=\"border-right: 1px solid #b0b0b0;\"><\/td>\n<td style=\"text-align: center; padding-left: 20px;\">$5,000<\/td>\n<td style=\"text-align: center; padding-left: 20px;\">$28,800<\/td>\n<td style=\"text-align: center; padding-left: 20px;\">$29,000<\/td>\n<td style=\"text-align: center; padding-left: 20px;\">$40,310<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<div align=\"left\">\n<table>\n<tbody>\n<tr>\n<td><em>Not only is Backblaze <a href=\"https:\/\/www.backblaze.com\/b2\/b2-transactions-price.html\">B2 pricing<\/a> dramatically lower cost, it\u2019s also simple. One price for any amount of data downloaded to anywhere. In comparison, to compute the cost of<a href=\"https:\/\/www.backblaze.com\/b2\/docs\/downloading.html\"> downloading<\/a> 500TB of data with S3, you start with the following formula: <code>(($0.09 * 10) + ($0.085 * 40) + ($0.07 * 100) + ($0.05 * 350)) * 1,000<\/code>. Want to see this comparison for the amount of data you manage? Use our <a href=\"https:\/\/www.backblaze.com\/cloud-storage\/pricing\" target=\"_blank\" rel=\"noopener noreferrer\">cloud storage calculator<\/a>.<\/em><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<p><strong>How did we do this?<\/strong><\/p>\n<p>Easy, we just lowered the price.<\/p>\n<p>We&#8217;ve been reducing the <a href=\"\/blog\/cost-of-cloud-storage\/\">cost of cloud<\/a> storage for a decade, building and open-sourcing our <a href=\"\/blog\/open-source-data-storage-server\/\" target=\"_blank\" rel=\"noopener noreferrer\">Storage Pods<\/a>, developing our <a href=\"\/blog\/vault-cloud-storage-architecture\/\" target=\"_blank\" rel=\"noopener noreferrer\">Backblaze Vaults<\/a>, and more. As a result, we know a fair bit about storing data cost efficiently.<\/p>\n<p>When we announced B2 Cloud Storage, we weren&#8217;t totally sure how individuals and companies would use bandwidth, and so we priced it competitively within the market. With a year and a half of B2 Cloud Storage usage (and a decade of related experience storing customer data), we&#8217;ve determined the patterns are sufficiently stable that we can sustainably reduce our pricing.<\/p>\n<p>To <a href=\"https:\/\/www.backblaze.com\/cloud-storage\/pricing\" target=\"_blank\" rel=\"noopener noreferrer\">sum up our pricing<\/a>, downloading data costs $0.02\/GB, with the first gigabyte downloaded each day being free. Storage costs are $0.005\/GB per month with the first 10GB being free. We have just one pricing tier so you get the best price we can offer from the start.<\/p>\n<p>Our aim has always been to provide a great service at a fair price. While we\u2019re certainly proud to be the low-cost leader in the space, we\u2019re much happier that we can help customers to be more effective in <em>their<\/em> businesses.<\/p>\n<p>Enjoy the service, and I&#8217;d love to hear in the comments what this price reduction means for you.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>We are thrilled to announce that, effective immediately, we are reducing the price of <a href=\"https:\/\/www.backblaze.com\/cloud-storage\">Backblaze B2 Cloud Storage<\/a> downloads from $0.05 to $0.02 per GB. What\u2019s more, the first gigabyte of data downloaded each day is still free.<\/p>\n","protected":false},"author":2,"featured_media":75556,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[7],"tags":[291,468],"class_list":["post-75501","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cloud-storage","tag-b2","tag-b2cloud","entry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>New Paradigm in Cloud Storage Pricing: B2 Drops Pricing by 60%<\/title>\n<meta name=\"description\" content=\"Effective immediately B2 download pricing is only $.02\/GB. B2 cloud storage pricing is now 1\/4th the price of Amazon S3, Google Cloud, or Azure.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.backblaze.com\/blog\/b2-drops-download-pricing\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"New Paradigm in Cloud Storage Pricing: B2 Drops Pricing by 60%\" \/>\n<meta property=\"og:description\" content=\"Effective immediately B2 download pricing is only $.02\/GB. B2 cloud storage pricing is now 1\/4th the price of Amazon S3, Google Cloud, or Azure.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/backblazeprod.wpenginepowered.com\/blog\/b2-drops-download-pricing\/\" \/>\n<meta property=\"og:site_name\" content=\"Backblaze Blog | Cloud Storage &amp; Cloud Backup\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/backblaze\" \/>\n<meta property=\"article:published_time\" content=\"2017-04-18T14:30:58+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-04-07T23:26:58+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2017\/04\/b2-cost-less.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1440\" \/>\n\t<meta property=\"og:image:height\" content=\"820\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Gleb Budman\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@backblaze\" \/>\n<meta name=\"twitter:site\" content=\"@backblaze\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Gleb Budman\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minutes\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"New Paradigm in Cloud Storage Pricing: B2 Drops Pricing by 60%","description":"Effective immediately B2 download pricing is only $.02\/GB. 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