{"id":57661,"date":"2016-06-02T09:49:14","date_gmt":"2016-06-02T16:49:14","guid":{"rendered":"https:\/\/www.backblaze.com\/blog\/?p=57661"},"modified":"2025-12-12T14:09:59","modified_gmt":"2025-12-12T22:09:59","slug":"data-backup-survey","status":"publish","type":"post","link":"https:\/\/www.backblaze.com\/blog\/data-backup-survey\/","title":{"rendered":"Data Backup: Are You a Hero or a Zero?"},"content":{"rendered":"<p><a href=\"\/blog\/wp-content\/uploads\/2016\/05\/backup-frequency-2016.jpg\" data-rel=\"lightbox-gallery-eaBRBZSP\" data-rl_title=\"\" data-rl_caption=\"\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-57671 size-full\" title=\"\" src=\"https:\/\/www.backblaze.com\/blog\/wp-content\/uploads\/2016\/05\/backup-frequency-2016.jpg\" alt=\"Data Backup Frequency Chart\" width=\"1440\" height=\"810\" srcset=\"https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2016\/05\/backup-frequency-2016.jpg 1440w, https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2016\/05\/backup-frequency-2016-300x169.jpg 300w, https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2016\/05\/backup-frequency-2016-1024x576.jpg 1024w, https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2016\/05\/backup-frequency-2016-768x432.jpg 768w, https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2016\/05\/backup-frequency-2016-730x411.jpg 730w, https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2016\/05\/backup-frequency-2016-560x315.jpg 560w, https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2016\/05\/backup-frequency-2016-220x124.jpg 220w\" sizes=\"auto, (max-width: 1440px) 100vw, 1440px\" \/><\/a><\/p>\n<p id=\"bzdropcap\">June is Backup Awareness month, and <a href=\"https:\/\/www.backblaze.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Backblaze being a data backup company<\/a>, is keen to have folks be, well, backup aware. During the year, we publish blog posts and <a href=\"https:\/\/www.backblaze.com\/cloud-backup\/personal\" target=\"_blank\" rel=\"noopener noreferrer\">articles on data backup<\/a> and spend marketing money spreading the word\u2014back up your data. We\u2019re not alone, as there are plenty of other companies doing the same thing. So how are we all doing? Let\u2019s find out.<\/p>\n<h2>The 2016 Backup Awareness Survey<\/h2>\n<p>This is the ninth year we\u2019ve asked the folks at Harris Interactive to poll <a href=\"\/blog\/computer-backup-awareness-in-2018\/\">computer owners<\/a> and ask the question \u201cHow often do you back up all the data on your computer?\u201d We receive pages and pages of data from the survey and we\u2019d like to share some of the interesting facts and figures. Let\u2019s start with comparing the 2016 results with the previous years. Here are the results in both graphical and tabular form.<\/p>\n<p><a href=\"\/blog\/wp-content\/uploads\/2016\/06\/blog-backup-awareness-all-years-orig.jpg\" target=\"_blank\" rel=\"noopener noreferrer\" data-rel=\"lightbox-gallery-eaBRBZSP\" data-rl_title=\"\" data-rl_caption=\"\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-57711\" title=\"\" src=\"https:\/\/www.backblaze.com\/blog\/wp-content\/uploads\/2016\/06\/blog-backup-awareness-all-years-orig.jpg\" alt=\"Computer Backup Awareness Chart 2016\" width=\"1046\" height=\"848\" srcset=\"https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2016\/06\/blog-backup-awareness-all-years-orig.jpg 1046w, https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2016\/06\/blog-backup-awareness-all-years-orig-300x243.jpg 300w, https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2016\/06\/blog-backup-awareness-all-years-orig-1024x830.jpg 1024w, https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2016\/06\/blog-backup-awareness-all-years-orig-768x623.jpg 768w, https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2016\/06\/blog-backup-awareness-all-years-orig-560x454.jpg 560w\" sizes=\"auto, (max-width: 1046px) 100vw, 1046px\" \/><\/a><\/p>\n<p><a href=\"\/blog\/wp-content\/uploads\/2016\/06\/backup-awareness-table-all-years.jpg\" target=\"_blank\" rel=\"noopener noreferrer\" data-rel=\"lightbox-gallery-eaBRBZSP\" data-rl_title=\"\" data-rl_caption=\"\" title=\"\"><img decoding=\"async\" class=\"aligncenter wp-image-57701\" src=\"https:\/\/www.backblaze.com\/blog\/wp-content\/uploads\/2016\/06\/backup-awareness-table-all-years.jpg\" alt=\"Backup Awareness 2016\" width=\"auto\" height=\"auto\" srcset=\"https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2016\/06\/backup-awareness-table-all-years.jpg 788w, https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2016\/06\/backup-awareness-table-all-years-300x73.jpg 300w, https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2016\/06\/backup-awareness-table-all-years-768x186.jpg 768w, https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2016\/06\/backup-awareness-table-all-years-560x136.jpg 560w\" sizes=\"(max-width: 788px) 100vw, 788px\" \/><\/a><\/p>\n<p>Over the years, you can clearly see the percentage of people who have \u201cnever backed up\u201d is on a downward trend. In 2016, for the first time, \u201cNever\u201d was not the highest percentage, replaced by \u201cYearly.\u201d<\/p>\n<h3>World Backup Day<\/h3>\n<p>While June is Backup Awareness month here at Backblaze, each year on March 31st there is <a href=\"\/blog\/world-backup-day-celebrating-champions-of-the-backup-lifestyle\/\">World Backup Day<\/a>, a day to remind people to back up their computers. Maybe people are taking World <a href=\"\/blog\/world-backup-day-celebrating-champions-of-the-backup-lifestyle\/\">Backup Day<\/a> a little too seriously, as 25% of people in our 2016 survey back up their computers just once a year. While we can appreciate World Backup Day for reminding people to backup their data, we&#8217;d like to let everyone know it is OK to back up your computer a little more often.<\/p>\n<h3>People <a href=\"\/blog\/causes-of-data-loss-and-some-statistics\/\">Lose Data<\/a>, a Lot<\/h3>\n<p>As part of the 2016 Backup Awareness survey, we asked &#8220;When was the last time you or someone you know <a href=\"https:\/\/www.backblaze.com\/cloud-backup\/features\/find-my-computer\">lost computer<\/a> data (e.g., photos, music, documents) and could not recover it?&#8221; It turns out that 53% of the 2,012 respondents answered in the positive by providing a time-frame of the data loss (i.e., in the last week, in the last month, etc.). Only 24% said they had never experienced data loss or knew someone who did. The remaining 23% of respondents were not sure if and\/or when they <a href=\"\/blog\/youve-lost-data-without-a-backupnow-what\/\">lost data<\/a>. With only 8% of people backing up daily it is easy to see how over 50% of people could lose data when their computer crashes or is lost or stolen.<\/p>\n<h3>Some Additional Insights\u2026<\/h3>\n<p>As noted, we get pages and pages of data with each survey, but rather than bore you with the details we\u2019ve extracted a few interesting nuggets.<\/p>\n<ul>\n<li>82% of females in the 18-34 age group have backed up all the data on their computers at least once, while only 65% of females, aged 65 and older, have done the same.<\/li>\n<li>84% of college graduates have backed up all the data on their computer at least once, but only 65% of people with only a high school diploma (or less) have done the same.<\/li>\n<li>18% of males aged 65 and older back up all the data on their computer at least once a day, but only 4% of females aged 35-44 have done the same.<\/li>\n<\/ul>\n<p>If we wanted to carry things a little further, then according to the 2016 survey we could suggest:<\/p>\n<ul>\n<li>A computer owner who is most likely to back up all their data <b>at least once a day<\/b> is a male, aged 65+, living in the southern U.S., making between $75-100K a year. He is a college graduate, married, and owns his home.<\/li>\n<li>A computer owner who is most likely to have <b>never backed up all their data<\/b> is a female, aged 65+, living in the U.S. Midwest, making less than $50K a year. She has a high school diploma (or less), and is not married.<\/li>\n<\/ul>\n<h3>Survey Methodology<\/h3>\n<p>The surveys were conducted online within the United States by Harris Interactive on behalf of Backblaze as follows: May 13-17, 2016 among 2,012 U.S. adults; May 15-19, 2015 among 2,090 U.S. adults; June 2-4, 2014 among 2,037 U.S. adults; June 13\u201317, 2013 among 2,021 U.S. adults; May 31\u2013June 4, 2012 among 2,209 U.S. adults; June 28\u201330, 2011 among 2,257 U.S. adults; June 3\u20137, 2010 among 2,071 U.S. adults; May 13\u201314, 2009 among 2,185 U.S. adults; and May 27\u201329, 2008 among 2,761 U.S. adults. In all surveys, respondents consisted of U.S. adult computer users (aged 18+), weighted to the U.S. adult population of computer users. These online surveys are not based on a probability sample and therefore no estimate of theoretical sampling error can be calculated.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>June is Backup Awareness month, and Backblaze being a data backup company, is keen to have folks be, well, backup aware. During the year, we publish blog posts and articles on data backup and spend marketing money spreading the word\u2014back up your data. We\u2019re not alone, as there are plenty of other companies doing the&hellip; <a class=\"more-link\" href=\"https:\/\/www.backblaze.com\/blog\/data-backup-survey\/\">Continue reading <span class=\"screen-reader-text\">Data Backup: Are You a Hero or a Zero?<\/span><\/a><\/p>\n","protected":false},"author":12,"featured_media":57671,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[121,4],"tags":[469],"class_list":["post-57661","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-backing-up","category-backup-awareness-month","tag-consumerbackup","entry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Data Backup Survey Results: What You Don&#039;t Know Can Hurt You<\/title>\n<meta name=\"description\" content=\"June is backup awareness month. Find out how much you know about backing up your data and see how you compare to users across the US.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.backblaze.com\/blog\/data-backup-survey\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Data Backup Survey Results: What You Don&#039;t Know Can Hurt You\" \/>\n<meta property=\"og:description\" content=\"June is backup awareness month. Find out how much you know about backing up your data and see how you compare to users across the US.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.backblaze.com\/blog\/data-backup-survey\/\" \/>\n<meta property=\"og:site_name\" content=\"Backblaze Blog | Cloud Storage &amp; Cloud Backup\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/backblaze\" \/>\n<meta property=\"article:published_time\" content=\"2016-06-02T16:49:14+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-12-12T22:09:59+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2016\/05\/backup-frequency-2016.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1440\" \/>\n\t<meta property=\"og:image:height\" content=\"810\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Andy Klein\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@backblaze\" \/>\n<meta name=\"twitter:site\" content=\"@backblaze\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Andy Klein\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Data Backup Survey Results: What You Don't Know Can Hurt You","description":"June is backup awareness month. 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