{"id":105,"date":"2009-04-01T13:45:29","date_gmt":"2009-04-01T20:45:29","guid":{"rendered":"https:\/\/www.backblaze.com\/blog\/2009\/04\/01\/backblaze-doubles-unlimited-storage\/"},"modified":"2025-12-14T13:26:05","modified_gmt":"2025-12-14T21:26:05","slug":"backblaze-doubles-unlimited-storage","status":"publish","type":"post","link":"https:\/\/www.backblaze.com\/blog\/backblaze-doubles-unlimited-storage\/","title":{"rendered":"Backblaze Doubles Unlimited Storage"},"content":{"rendered":"<p><img decoding=\"async\" id=\"image108\" src=\"https:\/\/www.backblaze.com\/blog\/wp-content\/uploads\/2009\/04\/blog_post_twiceunlimited1.jpg\" alt=\"2x Unlimited\" \/><\/p>\n<p id=\"bzdropcap\">Since the company started, Backblaze has offered<a href=\"https:\/\/www.backblaze.com\/company\/news.html\"> unlimited storage<\/a> for its online backup customers. However, as users have taken more photos, downloaded more music, smashed VHS tapes into their DVD readers, and generally created more data, their needs have grown.<\/p>\n<p>As Nat Tumatch of Morespace, Wyoming says,<\/p>\n<blockquote><p>Unlimited is too limiting. Do I look like an unlimited type of guy? I need more!<\/p><\/blockquote>\n<p>Well, we heard you. We gave our engineers Red Bull-infused, coffee-flavored energy bars and said we need more space. And they delivered. After deeply analyzing the complex <a href=\"http:\/\/en.wikipedia.org\/wiki\/Infinity\" target=\"_blank\" rel=\"noopener noreferrer\">theorem of infinity<\/a>:<\/p>\n<p><img decoding=\"async\" id=\"image106\" src=\"https:\/\/www.backblaze.com\/blog\/wp-content\/uploads\/2009\/04\/blog_post_infinity.png\" alt=\"Infinity\" \/><\/p>\n<p>&#8230;They, well, then just multiplied it by two.<\/p>\n<p>Today, <strong>Backblaze announces &#8220;2x Unlimited Storage&#8221;:<\/strong><br \/>\nThe Most Unlimited Storage Available Anywhere:<\/p>\n<ul>\n<li>More than on your computer.<\/li>\n<li>More than on your external drive.<\/li>\n<li>More than Gmail offers.<\/li>\n<li>More than Backblaze offered before, um, we doubled it.<\/li>\n<\/ul>\n<p>Be among the first to experience the revolutionary &#8220;<strong>2x Unlimited Storage<\/strong>.&#8221; <a href=\"https:\/\/www.backblaze.com\" target=\"_blank\" rel=\"noopener noreferrer\">Try it now!<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Since the company started, Backblaze has offered unlimited storage for its online backup customers. However, as users have taken more photos, downloaded more music, smashed VHS tapes into their DVD readers, and generally created more data, their needs have grown. As Nat Tumatch of Morespace, Wyoming says, Unlimited is too limiting. Do I look like&hellip; <a class=\"more-link\" href=\"https:\/\/www.backblaze.com\/blog\/backblaze-doubles-unlimited-storage\/\">Continue reading <span class=\"screen-reader-text\">Backblaze Doubles Unlimited Storage<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":108,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[131,10],"tags":[375,469],"class_list":["post-105","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-backblaze-bits","category-backblaze-fun","tag-april1","tag-consumerbackup","entry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Backblaze Doubles Unlimited Storage Capacity for Large Drives<\/title>\n<meta name=\"description\" content=\"Since the company started, Backblaze has offered unlimited storage for its online backup customers. However, as users have taken more photos, downloaded\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.backblaze.com\/blog\/backblaze-doubles-unlimited-storage\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Backblaze Doubles Unlimited Storage Capacity for Large Drives\" \/>\n<meta property=\"og:description\" content=\"Since the company started, Backblaze has offered unlimited storage for its online backup customers. However, as users have taken more photos, downloaded\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.backblaze.com\/blog\/backblaze-doubles-unlimited-storage\/\" \/>\n<meta property=\"og:site_name\" content=\"Backblaze Blog | Cloud Storage &amp; Cloud Backup\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/backblaze\" \/>\n<meta property=\"article:published_time\" content=\"2009-04-01T20:45:29+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-12-14T21:26:05+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2009\/04\/blog_post_twiceunlimited1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"550\" \/>\n\t<meta property=\"og:image:height\" content=\"165\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Gleb Budman\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@backblaze\" \/>\n<meta name=\"twitter:site\" content=\"@backblaze\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Gleb Budman\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Backblaze Doubles Unlimited Storage Capacity for Large Drives","description":"Since the company started, Backblaze has offered unlimited storage for its online backup customers. However, as users have taken more photos, downloaded","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.backblaze.com\/blog\/backblaze-doubles-unlimited-storage\/","og_locale":"en_US","og_type":"article","og_title":"Backblaze Doubles Unlimited Storage Capacity for Large Drives","og_description":"Since the company started, Backblaze has offered unlimited storage for its online backup customers. However, as users have taken more photos, downloaded","og_url":"https:\/\/www.backblaze.com\/blog\/backblaze-doubles-unlimited-storage\/","og_site_name":"Backblaze Blog | Cloud Storage &amp; Cloud Backup","article_publisher":"https:\/\/www.facebook.com\/backblaze","article_published_time":"2009-04-01T20:45:29+00:00","article_modified_time":"2025-12-14T21:26:05+00:00","og_image":[{"width":550,"height":165,"url":"https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2009\/04\/blog_post_twiceunlimited1.jpg","type":"image\/jpeg"}],"author":"Gleb Budman","twitter_card":"summary_large_image","twitter_creator":"@backblaze","twitter_site":"@backblaze","twitter_misc":{"Written by":"Gleb Budman","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.backblaze.com\/blog\/backblaze-doubles-unlimited-storage\/#article","isPartOf":{"@id":"https:\/\/www.backblaze.com\/blog\/backblaze-doubles-unlimited-storage\/"},"author":{"name":"Gleb Budman","@id":"https:\/\/backblazeprod.wpenginepowered.com\/blog\/#\/schema\/person\/9267dd4f4f7d705914ea0047cc0ff8bf"},"headline":"Backblaze Doubles Unlimited Storage","datePublished":"2009-04-01T20:45:29+00:00","dateModified":"2025-12-14T21:26:05+00:00","mainEntityOfPage":{"@id":"https:\/\/www.backblaze.com\/blog\/backblaze-doubles-unlimited-storage\/"},"wordCount":155,"commentCount":0,"publisher":{"@id":"https:\/\/backblazeprod.wpenginepowered.com\/blog\/#organization"},"image":{"@id":"https:\/\/www.backblaze.com\/blog\/backblaze-doubles-unlimited-storage\/#primaryimage"},"thumbnailUrl":"https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2009\/04\/blog_post_twiceunlimited1.jpg","keywords":["April 1","ConsumerBackup"],"articleSection":["Backblaze Bits","Backblaze Fun"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.backblaze.com\/blog\/backblaze-doubles-unlimited-storage\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.backblaze.com\/blog\/backblaze-doubles-unlimited-storage\/","url":"https:\/\/www.backblaze.com\/blog\/backblaze-doubles-unlimited-storage\/","name":"Backblaze Doubles Unlimited Storage Capacity for Large Drives","isPartOf":{"@id":"https:\/\/backblazeprod.wpenginepowered.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.backblaze.com\/blog\/backblaze-doubles-unlimited-storage\/#primaryimage"},"image":{"@id":"https:\/\/www.backblaze.com\/blog\/backblaze-doubles-unlimited-storage\/#primaryimage"},"thumbnailUrl":"https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2009\/04\/blog_post_twiceunlimited1.jpg","datePublished":"2009-04-01T20:45:29+00:00","dateModified":"2025-12-14T21:26:05+00:00","description":"Since the company started, Backblaze has offered unlimited storage for its online backup customers. However, as users have taken more photos, downloaded","breadcrumb":{"@id":"https:\/\/www.backblaze.com\/blog\/backblaze-doubles-unlimited-storage\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.backblaze.com\/blog\/backblaze-doubles-unlimited-storage\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.backblaze.com\/blog\/backblaze-doubles-unlimited-storage\/#primaryimage","url":"https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2009\/04\/blog_post_twiceunlimited1.jpg","contentUrl":"https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2009\/04\/blog_post_twiceunlimited1.jpg","width":550,"height":165},{"@type":"BreadcrumbList","@id":"https:\/\/www.backblaze.com\/blog\/backblaze-doubles-unlimited-storage\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/backblazeprod.wpenginepowered.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Backblaze Doubles Unlimited Storage"}]},{"@type":"WebSite","@id":"https:\/\/backblazeprod.wpenginepowered.com\/blog\/#website","url":"https:\/\/backblazeprod.wpenginepowered.com\/blog\/","name":"Backblaze Cloud Solutions Blog","description":"Cloud Storage &amp; Cloud Backup","publisher":{"@id":"https:\/\/backblazeprod.wpenginepowered.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/backblazeprod.wpenginepowered.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/backblazeprod.wpenginepowered.com\/blog\/#organization","name":"Backblaze","url":"https:\/\/backblazeprod.wpenginepowered.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/backblazeprod.wpenginepowered.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/i0.wp.com\/www.backblaze.com\/blog\/wp-content\/uploads\/2017\/12\/backblaze_icon_transparent.png?fit=512%2C512&ssl=1","contentUrl":"https:\/\/i0.wp.com\/www.backblaze.com\/blog\/wp-content\/uploads\/2017\/12\/backblaze_icon_transparent.png?fit=512%2C512&ssl=1","width":512,"height":512,"caption":"Backblaze"},"image":{"@id":"https:\/\/backblazeprod.wpenginepowered.com\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/backblaze","https:\/\/x.com\/backblaze","https:\/\/www.youtube.com\/user\/Backblaze","https:\/\/en.wikipedia.org\/wiki\/Backblaze"]},{"@type":"Person","@id":"https:\/\/backblazeprod.wpenginepowered.com\/blog\/#\/schema\/person\/9267dd4f4f7d705914ea0047cc0ff8bf","name":"Gleb Budman","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2021\/11\/bb-aboutus-Portrait_Gleb_Circle-Beige-e1636498747413-150x150.png","url":"https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2021\/11\/bb-aboutus-Portrait_Gleb_Circle-Beige-e1636498747413-150x150.png","contentUrl":"https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2021\/11\/bb-aboutus-Portrait_Gleb_Circle-Beige-e1636498747413-150x150.png","caption":"Gleb Budman"},"description":"Gleb Budman is a co-founder and has served as our chief executive officer since 2007, guiding the business from its inception in a Palo Alto apartment to a company serving customers in more than 175 countries with over an exabyte of data under management. Gleb has served as a member of our board of directors since 2009 and as chairperson since January 2021. Prior to Backblaze, Gleb was the senior director of product management at SonicWall and the vice president of products at MailFrontier, which was acquired by SonicWall. Before that, he served in a senior position at Kendara, which was acquired by Excite@Home, and previously founded and successfully exited two other startup companies.","url":"https:\/\/backblazeprod.wpenginepowered.com\/blog\/author\/gleb\/"}]}},"jetpack_featured_media_url":"https:\/\/backblazeprod.wpenginepowered.com\/wp-content\/uploads\/2009\/04\/blog_post_twiceunlimited1.jpg","_links":{"self":[{"href":"https:\/\/backblazeprod.wpenginepowered.com\/blog\/wp-json\/wp\/v2\/posts\/105","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/backblazeprod.wpenginepowered.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/backblazeprod.wpenginepowered.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/backblazeprod.wpenginepowered.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/backblazeprod.wpenginepowered.com\/blog\/wp-json\/wp\/v2\/comments?post=105"}],"version-history":[{"count":0,"href":"https:\/\/backblazeprod.wpenginepowered.com\/blog\/wp-json\/wp\/v2\/posts\/105\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/backblazeprod.wpenginepowered.com\/blog\/wp-json\/wp\/v2\/media\/108"}],"wp:attachment":[{"href":"https:\/\/backblazeprod.wpenginepowered.com\/blog\/wp-json\/wp\/v2\/media?parent=105"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/backblazeprod.wpenginepowered.com\/blog\/wp-json\/wp\/v2\/categories?post=105"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/backblazeprod.wpenginepowered.com\/blog\/wp-json\/wp\/v2\/tags?post=105"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}