iPhone run over by a semi?

By | April 8th, 2008

For over five years I have been tied into ancient cell phones because I had originally signed up for a no-longer-offered $99 unlimited minutes plan and converting to any current plan would double my monthly bill. When the iPhone debuted, I looked longingly at it as I continued to use my 1950’s-era RAZR. But someone….

The face of Backblaze

By | March 28th, 2008

You have met the face of Backblaze. You might have watched her explain that Backblaze provides online backup; or saw her dealing with the deadly plagues that could affect your computer (um, Ninjas?); or maybe you just watched the outtakes. Regardless, if you’ve visited the Backblaze website, she has talked to you before. Many of….

160,000 clovers of luck

By | March 18th, 2008

Edward Martin Sr. should be pretty lucky by now. He has worked hard to generate that luck for nearly all of his 76 years by finding and collecting four leaf clovers – 160,000 four leaf clovers to be exact – earning him a world record. It seems that “luck” is what many count on for….

Forced discipline isn’t just for the military

By | March 13th, 2008

I attended a presentation a couple days ago by Udi Manber, vice president of engineering for Google core search. Manber demonstrated why search is difficult, giving interesting example queries such as “how many calories in a pound”, for which the answer is 9000 trillion, since calorie is a unit of energy and pound a unit….

Backblaze hardened against disaster

By | March 10th, 2008

This weekend we moved into our new datacenter - 365 Main – a facility we share with companies including Sun Microsystems, Esurance, Ticketmaster, and Cnet. It has all the high-tech wizardry you can imagine to keep our customers’ online backup data safe: raised floor with seismic pedestals in case of earthquake 16 data carriers independent PG&E power feed….

Shaping a logo

By | March 5th, 2008

When we were thinking about a logo for Backblaze, we knew we wanted an iconic image that could be connected easily to the software. That meant creating something simple enough that could scale to 16×16 pixels for an icon placed in the system tray. Logos are probably the most difficult for me as a designer….