As our customers scale larger AI workloads, build increasingly data-intensive applications, power more complex media workflows, and demand faster recovery times, we continue to invest in performance, infrastructure, and features to support them.
Today, we’re announcing updates to B2 Cloud Storage pricing and APIs that reflect those investments and reinforce our long-standing commitment to straightforward pricing and open cloud freedom.
Price updates
- Free API calls: Effective May 1, we’re making API calls free for all B2 Cloud Storage customers.* This removes transaction costs and makes it easier to build, scale, and run high-volume workloads subject to our standard platform usage rules and Terms of Service.
- Storage price: Also effective May 1, we are updating pricing from $6/TB to $6.95/TB.
Things that aren’t changing
Pricing on existing committed contracts will not change until renewal, and pricing for B2 Overdrive and B2 Reserve will remain the same. Also not changing: 3x free egress for all B2 customers and unlimited free egress between Backblaze B2 and many leading neoclouds, content delivery network (CDN) and compute partners. Our commitment to transparent, predictable pricing remains unchanged.
Why the changes for B2 Cloud Storage?
1. Continuing to deliver high-performance, cost-effective cloud storage
Backblaze B2 has long been the simplest and most cost-effective alternative to legacy cloud providers. That value proposition hasn’t changed.
Behind the scenes, however, we continuously invest in infrastructure capacity, durability, performance improvements, security enhancements, and product innovation to support increasingly demanding workloads, especially AI training, large-scale media processing, and application data at scale.
This pricing update allows us to continue making those investments while maintaining the simplicity and cost advantage our customers rely on.
2. Doubling down on openness and predictability
One of the biggest reasons customers choose B2 Cloud Storage is freedom:
- Freedom from surprise bills
- Freedom from punitive egress fees
- Freedom from vendor lock-in
By making API calls free for all customers*, we’re removing another layer of billing complexity and friction. Customers can build, iterate, and scale without worrying about transaction costs adding up in the background.
Cloud storage should enable innovation, not penalize it at the moment of success.
3. Why eliminate API charges now?
As workloads like AI training, media pipelines, and high-frequency application access grow, API activity increases. Removing API charges simplifies billing and ensures customers can innovate without worrying about transaction-level costs.
Thank you
We know you have a lot of choices when it comes to cloud storage. The trust you place in Backblaze to safeguard and power your data is something we never take lightly.
Our goal is to be a long-term partner in helping you build, protect, and scale your business. These updates ensure we can continue investing in performance, reliability, and simplicity for years to come.
Thank you for choosing Backblaze and for being part of our community. We’re honored to support the work you’re building.
*Fees apply for the Event Notifications feature as part of that specific offering.
FAQ
Am I affected by this B2 Cloud Storage pricing update?
The storage price increase applies to pay-as-you-go B2 Cloud Storage customers beginning on May 1. Existing committed contracts stay the same until renewal time. New committed contracts will start at $6.95/TB. Pricing for B2 Reserve and B2 Overdrive will remain the same.
When will I, as an existing B2 Cloud Storage pay-as-you-go customer, see this update in my monthly bill?
The updated rate will apply to storage usage beginning on May 1 and will be reflected in your next billing cycle after that date.
Are API calls now completely free?
Beginning May 1, all standard API calls for B2 Cloud Storage are free for all customers except transactions related to a product or features with a different price point. As of this publishing, the only transactions in this category are related to our Event Notifications feature.
Will Backblaze continue to offer unlimited free egress to neocloud, CDN and compute partners?
Yes. Unlimited free egress to approved neocloud, CDN, and compute partners remains unchanged.
Is Backblaze still much more affordable than other cloud providers like AWS?
Yes. B2 Cloud Storage remains substantially more affordable than traditional cloud providers, particularly when factoring in API fees, egress policies, and predictable pricing—often one-fifth the price.
Are you introducing minimum storage duration fees or other hidden charges?
No. Unlike some competitors, we are not introducing minimum storage duration fees or new complexity into our pricing model. Our commitment to straightforward pricing remains the same.
Will this impact performance, durability, or SLAs?
No changes are being made to durability or availability commitments. We continue to offer an SLA of 99.9% uptime and design for 11 9’s durability.
What sort of improvements do you plan alongside the increase in pricing?
We continue investing in performance optimizations, partner integrations, security enhancements, and features that support AI, media, backup, and application workloads. Stay tuned for upcoming announcements.
